The warnings on cigarette packs are not all that effective. Some people even smoke more because of it.
Three researchers from Maastricht University delved deeper into the world of warnings on cigarette packs. They came to the conclusion that scary warnings don't really work.
When does a warning work?
There is only one case where the warning can indeed reduce smoking; people must be convinced that they can reduce the danger and adjust their behavior. And most smokers do not meet this condition. They are not convinced that they can stop and then a warning has no effect. Or worse:they actually start smoking more because of the warning.
How should it be done?
Well, a warning that more often has the opposite effect than the desired effect is of course of little use. The researchers are calling for no more scary warnings on cigarette packs. Motivational messages such as 'Buy fewer cigarettes' are an alternative.
Do you think the warnings on cigarette packs should be omitted?
